ahoi Tiny Houses chose bed linen and terry from Beirholm's new Value Concept to upgrade the guest experience while staying true to its own concept and colour palette.

Tiny Houses went for the new Soprano bed linen in the green tone called Pale Moss. Soprano is known for its durable yet comfortable quality. It's weave and structure exudes nature and gives the linen its unique hand-feel. In combination with our Holbox terry towel in the beige tone, Desert, the textile concept mirrors the beautiful nature that surrounds the tiny houses.

The Soprano bed linen and the Holbox terry towel both feature the BeirTex^® technology to increase durability and laundry performance. The Holbox terry towel features the new Pixel^® technology to ensure colour fastness making sure that the towel stays the same beige tone. Over and over again.

Beirholm's new Value Concept brings together inspiring colours, laundry-fit textile qualities, and budget-friendly pricing – helping our laundry customers deliver premium impressions without premium costs.

Whether your customers run hostels or high-end hotels, the Value Concept offers a carefully curated selection of whites and modern colours that mix and match effortlessly. 

The result? A flexible, low-SKU assortment that adapts across segments – and runs smoothly through the laundry.

Discover how smart textile choices can elevate your offer and your bottom line. This brochure shows how.